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Research and Publications

Books:

  • Kotabe, Masaaki and Kristiaan Helsen, The SAGE Handbook of International Marketing, London: Sage Publications, 2009.

  • Kotabe, Masaaki and Kristiaan Helsen, Global Marketing Management, Hoboken, NJ: John Wiley & Sons, Inc., 1998, 2000 (Updated Edition), 2001 (2nd ed.), 2004 (3rd.ed.) , 2008 (4th ed.)

  • Kotabe, Masaaki, International Marketing, London: Sage Publications, 2007.

  • Morokami, Shigeto, Masaaki Kotabe, Yoshihiro Oishi, and Hajime Kobayashi, Strategic Supply Chain Management Capabilities (in Japanese), Tokyo:  Dobunkan, 2007.

  • Kotabe, Masaaki and Michael J. Mol, Global Supply Chain Management, Northampton, MA:  Edward Elgar Publishing, 2006.

  • Czinkota, Michael R. and Masaaki Kotabe, Marketing Management, 3rd.ed., Cincinnati, OH:  Atomic Dog Publishing, 2005.

  • Kotabe, Masaaki and Preet S. Aulakh, Emerging Issues in International Business Research, Northampton, MA: Edward Elgar Publishing, 2002.

  • Kotabe, Masaaki and Ricardo Leal, Market Revolution in Latin America: Beyond Mexico, New York: Elsevier Science, 2001.

  • Kotabe, Masaaki and Kristiaan Helsen, Global Business Strategy (in Japanese), Tokyo: Dobunkan, 2001.

  • Czinkota, Michael R. and Masaaki Kotabe, Marketing Management,2nd ed., Cincinnati, OH: South-Western College Publishing, 2001.

  • Czinkota, Michael R. and Masaaki Kotabe, Japanese Distribution Strategy, London, U.K.: Business Press, 2000.

  • Czinkota, Michael R. and Masaaki Kotabe, Trends in International Business: Critical Perspectives, Cambridge, MA: Blackwell, 1998.

  • Czinkota, Michael R., Masaaki Kotabe, and David Mercer, Marketing Management: Text and Cases, Cambridge, MA: Blackwell, 1997.

  • Kotabe, Masaaki, MERCOSUR and Beyond: The Imminent Emergence of the South American Markets, Center for International Business Education and Research, The University of Texas at Austin, 1997.

  • Kotabe, Masaaki and Kent W. Wheiler, Anticompetitive Practices in Japan: Their Impact on the Performance of Foreign Firms, Westport, CT: Praeger Publishers, 1996.

  • Czinkota, Michael R. and Masaaki Kotabe, The Japanese Distribution System: Opportunities and Obstacles, Structures and Practices, Chicago, IL: Probus Publishing Company, 1993.

  • Kotabe, Masaaki, Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces, New York: Quorum Books, 1992.


JOURNAL ARTICLES

  • Kotabe, Masaaki, Crystal X. Jiang, and Janet Y. Murray, “Managerial Ties, Knowledge Acquisition, Absorptive Capacity and New Product Development Performance of Emerging Multinational Companies:  A Case of China,” Journal of World Business, 46 (2), 2011, forthcoming.

  • Murray, Janet Y., Masaaki Kotabe, and Stanford A. Westjohn, “Global Sourcing Strategy and Performance of Knowledge-Intensive Business Services:  A Two-Stage Strategic Fit Model,” Journal of International Marketing, 17 (4) 2009 forthcoming.

  • Gao Gerald Yong, Janet Y. Murray, Masaaki Kotabe, and Jiangyong Lu, “A ‘Strategy Tripod’ Perspective on Export Behaviors:  Evidence from Domestic and Foreign Firms Based in an Emerging Economy,” Journal of International Business Studies, 2009 forthcoming.

  • Kotabe, Masaaki and Michael Mol, "Outsourcing and Financial Performance:  A Negative Curvilinear Relationship," Journal of Purchasing and Supply Management, 15 (4), 2009, 205-213.

  • Omar R. Malik and Masaaki Kotabe, “Dynamic Capabilities, Government Policies, and Performance in Firms from Emerging Economies:  Evidence from India and Pakistan,” Journal of Management Studies, 46 (May), 2009, 421-450.

  • Aulakh, Preet and Masaaki Kotabe, “Institutional Changes and Organizational Transformation in Developing Economies,” Journal of International Management, 14 (September), 2008, 209-216.

  • Kotabe, Masaaki, Michael J. Mol, and Sonia Ketkar, "An Evolutionary Stage Theory of Outsourcing and Competence Destruction:  A Triad Comparison of the Consumer Electronics Industry," Management International Review, 48 (1), 2008, 65-93.

  • Kotabe, Masaaki, Michael J. Mol, and Janet Y. Murray, “Outsourcing, Performance, and the Role of E-Commerce:  A Dynamic Perspective,” Industrial Marketing Management, 37 (1), 2008, 37-45.

  • Murray, Janet Y., Gerald Yong Gao, Masaaki Kotabe, and Joe Nan Zhou, “Cross-Cultural Construct Equivalence Validation of Export Market Orientation:  A Study of Chinese and non-Chinese Firms in China,” Journal of International Marketing,15 (December), 2007, 41-62.

  • Kotabe, Masaaki, Ronaldo Parente, Denise Dunlap-Hinkler, and Harsh A. Mishra, "Determinants of Cross-National Knowledge Transfer and Its Effect on Firm Innovation," Journal of International Business Studies, 38 (2), 2007, 259-282.

  • Kotabe, Masaaki, Ronaldo Parente, and Janet Murray, “Antecedents and Outcomes of Modular Production in the Brazilian Automobile Industry:  A Grounded Theory Approach,” Journal of International Business Studies, 38 (1), 2007, 84-106.

  • Kotabe, Masaaki and Crystal Jiang, “Three Dimensional:  The Markets of Japan, Korea, and China are Far from Homogeneous,” Marketing Management, 15 (2), 2006, 39-43.

  • Kotabe, Masaaki and Crystal Jiang, “Qué Atrae a Los Consumidores de Asia?” Estudios Empresariales, no. 119, no. 3, 2005, 36-49.

  • Murray, Janet Y. and Masaaki Kotabe, "Performance Implications of Strategic Fit Between Alliance Attributes and Alliance Forms," Journal of Business Research, 58, November 2005, 1525-1533.

  • Murray, Janet Y., Masaaki Kotabe, Joe Nan Zhou, "Strategic Alliance-Based Sourcing and Market Performance:  Evidence from Foreign Firms Operating in China," Journal of International Business Studies, 36 (2), 2005, 187-208.

  • Swan, K. Scott, Masaaki Kotabe, and Brent Allred, "Exploring Robust Design Capabilities, Their Role in Creating Global Products, and Their Relationship to Firm Performance," Journal of Product Innovation Management, 22 (2), March 2005, 144-164.

  • Sunaoshi, Yukako, Masaaki Kotabe, and Janet Murray, "How Technology Transfer Really Occurs on the Factory Floor:  A Case of a Major Japanese Automotive Die Manufacturer in the United States," Journal of World Business, 40 (February), 2005, 57-70.

  • Kotabe, Masaaki and Janet Y. Murray, "Global Procurement of Service Activities by Service Firms," International Marketing Review,21 (6), 2004, 615-633.

  • Kotabe, Masaaki and Ram Mudambi, "Institutions and International Business," Journal of International Management, 9 (3), 2003, 215-217.

  • Kotabe, Masaaki and Janet Y. Murray, “Global Sourcing Strategy and Sustainable Competitive Advantage,” Industrial Marketing Management, 32 (8), November 2003, 7-14.

  • Capar, Nejat and Masaaki Kotabe, "The Relationship between International Diversification and Market Performance in Service Firms," Journal of International Business Studies, 34 (4), 2003, 345-355.

  • Kotabe, Masaaki, Xavier Martin, and Hiroshi Domoto, “Gaining from Vertical Relationships: Knowledge Transfer, Relationship Duration, and Supplier Performance Improvement in the U.S. and Japanese Automobile Industries,” Strategic Management Journal, 24 (4), 2003, 293-316.

  • Kotabe, Masaaki, “Wal-Mart no Grobaru Senryaku: Nihon-Shijo Sannyu eno Imiai (Global Strategy at Wal-Mart: Implications for the Japanese Market),” Marketing Researcher, no. 93, 2002, 3-13 (in Japanese).

  • Kotabe, Masaaki, Srini S. Srinivasan, and Preet S. Aulakh, "Multinationality and Firm Performance: The Moderating Role of Marketing and R&D activities," Journal of International Business Studies, 33 (1), 2002, 79-97.

  • Aulakh, Preet S. and Masaaki Kotabe, "Building Competitive Advantage in World Markets: Lessons from Latin American Companies," Global Focus: An International Journal of Business, Economics and Social Policy, 13 (2), 2001, 83-94.

  • Kotabe, Masaaki and Hongxin Zhao, "A Taxonomy of Sourcing Strategic Types for MNCs Operating in China," Asia Pacific Journal of Management¸ 19 (1), 2002, 11-27.

  • Gencturk, Esra F. and Masaaki Kotabe, “The Effect of Export Assistance Program Usage on Export Performance: A Contingency Explanation,” Journal of International Marketing, 9 (2), 2001, 51-72.

  • Kotabe, Masaaki and Janet Y. Murray, “Outsourcing Service Activities: Opportunities for Both Service Buying and Supplying Firms,” Marketing Management, 10, Spring, 2001, 40-45.

  • Czinkota, Michael R. and Masaaki Kotabe, "Entering the Japanese Market: A Reassessment of Foreign Firms' Entry and Distribution Strategies," Industrial Marketing Management, 29, November, 2000, 483-491.

  • Kotabe, Masaaki, Hildy Teegen, Preet S. Aulakh, M. Cecilia Coutinho de Arruda, Roberto Santillan, and Walter E. Greene, "Strategic Alliances in Emerging Latin America: A View from Brazilian, Chilean, and Mexican Companies," Journal of World Business, 35, Summer 2000, 114-132.

  • Aulakh, Preet S., Masaaki Kotabe, and Hildy Teegen, "Export Strategies and Performance of Firms from Emerging Economies: Evidence from Latin America," Academy of Management Journal, 43 (3), 2000, 342-361.

  • Czinkota, Michael R. and Masaaki Kotabe, "Bypassing Japan's Marketing Barriers," Marketing Management, 8, Winter 1999, 33-43.

  • Clark, Terry, Masaaki Kotabe, and Dan Rajaratnam "Exchange Rate Pass-Through and International Pricing Strategy: A Conceptual Framework and Research Propositions," Journal of International Business Studies, 30, Second Quarter, 1999, 249-268.

  • Murray, Janet Y. and Masaaki Kotabe, "Sourcing Strategies of U.S. Service Companies: A Modified Transaction-Cost Analysis," Strategic Management Journal, 20, September 1999, 791-809.

  • Kotabe, Masaaki, "Efficiency vs. Effectiveness Orientation of Global Sourcing Strategy: A Comparison of U.S. and Japanese Multinational Companies," Academy of Management Executive, 12, November 1998, 107-119.

  • Kotabe, Masaaki and Kent W. Wheiler, "Perceptions of Anticompetitive Practices in Japan and the Market Performance of Foreign Firms," Journal of International Management, 4 (3), 1998, 173-200.

  • Kotabe, Masaaki, Janet Y. Murray, and Rajshekhar G. Javalgi, "Global Sourcing of Services and Market Performance: An Empirical Investigation," Journal of International Marketing, 6 (4), 1998, 10-31. *Received the 1998 S. Tamer Cavusgil Best Paper Award, American Marketing Association*

  • Kotabe, Masaaki and Maria Cecilia Coutinho de Arruda, "South America's Free Trade Gambit," Marketing Management, 7, Spring 1998, 38-46.

  • Czinkota, Michael R. and Masaaki Kotabe, "A Marketing Perspective of the U.S. International Trade Commission's Antidumping Actions: An Empirical Inquiry," Journal of World Business, 32, Summer 1997, 169-187.

  • Dubinsky, Alan J., Masaaki Kotabe, Chae Un Lim, and William Wagner, "The Impact of Values on Salespeople's Job Responses: A Cross-National Investigation," Journal of Business Research, 39, July 1997, 195-208

  • Aulakh, Preet S. and Masaaki Kotabe, "Antecedents and Performance Implications of Channel Integration in Foreign Markets," Journal of International Business Studies, 28, First Quarter 1997, 145-175.

  • Kotabe, Masaaki and Preet S. Aulakh, "An Optimal Level of Technology Reliance on Foreign Partners in A Global Sourcing Partnership: Components Procurement, Technology Management, and Market Performance," Revista de Administração de Empresas, 36, October/November/December, 1996, 20-33.

  • Aulakh, Preet S., Masaaki Kotabe, and Arvind Sahay, "Trust and Performance in Cross Border Marketing Partnerships: A Behavioral Approach," Journal of International Business Studies, 27, Special Issue 1996, 1005-1032.

  • Michaels, Ronald E., Alan J. Dubinsky, Masaaki Kotabe, Chae Un Lim, "The Effects of Organizational Formalization on Organizational Commitment and Work Alienation in U.S., Japanese, and Korean Industrial Salesforces," European Journal of Marketing, 30 (7), 1996, 8-24.

  • Kotabe, Masaaki and Janet Y. Murray, "Determinants of Intra-Firm Sourcing and Market Performance," International Business Review, 5 (2), 1996, 121-135.

  • Kotabe, Masaaki, Arvind Sahay, and Preet S. Aulakh, "Emerging Roles of Technology Licensing in Development of Global Product Strategy: A Conceptual Framework and Research Propositions," Journal of Marketing, 60, January 1996, 73-88.

  • Kotabe, Masaaki, "The Return of 7-Eleven...from Japan: The Vanguard Program," Columbia Journal of World Business, 30, Winter 1995, 70-81.

  • Kotabe, Masaaki and K. Scott Swan, "The Role of Strategic Alliances in High Technology New Product Development," Strategic Management Journal, 16, November 1995, 621-636.

  • Murray, Janet Y., Albert R. Wildt, and Masaaki Kotabe, "Global Sourcing Strategies of U.S. Subsidiaries of Foreign Multinationals," Management International Review, 35, Fourth Quarter, 1995, 307-324.

  • Murray, Janet Y., Masaaki Kotabe, and Albert R. Wildt, "Strategic and Financial Performance Implications of Global Sourcing Strategy: A Contingency Analysis," Journal of International Business Studies, 26, First Quarter 1995, 181-202.

  • Dubinsky, Alan J., Masaaki Kotabe, Chae Un Lim, and Ronald E. Michaels, "Differences in Motivational Perceptions among U.S., Japanese, and Korean Sales Personnel," Journal of Business Research, 30, June 1994, 175-85.

  • Kotabe, Masaaki and K. Scott Swan, "Offshore Sourcing: Reaction, Maturation, and Consolidation of U.S. Multinationals," Journal of International Business Studies, 25, First Quarter 1994, 115-40.

  • Dubinsky, Alan J., Masaaki Kotabe, and Chae Un Lim, "Effects of Organizational Fairness on Japanese Sales Personnel," Journal of International Marketing, 1 (4), 1993, 5-21.

  • Dubinsky, Alan J., Marvin A. Jolson,; Ronald E. Michaels, Masaaki Kotabe, and Chae Un Lim, "Perceptions of Motivational Components: Salesmen and Saleswomen Revisited," Journal of Personal Selling & Sales Management, 13, Fall 1993, 25-37.

  • Kotabe, Masaaki, "The Promotional Roles of the State Government and Japanese Manufacturing Direct Investment in the United States," Journal of Business Research, 27, June 1993, 131-46.

  • Aulakh, Preet S. and Masaaki Kotabe, "An Assessment of Theoretical and Methodological Development in International Marketing: 1980-1990," Journal of International Marketing, 1 (2), 1993, 5-28. *Received the 2005 Hans B. Thorelli 5-Year Award, American Marketing Association*

  • Swamidass, Paul M. and Masaaki Kotabe, "Component Sourcing Strategies of Multinationals: An Empirical Study of European and Japanese Multinationals," Journal of International Business Studies, 24, First Quarter 1993, 81-99.

  • Kotabe, Masaaki and Eli P. Cox, III, "Assessment of Shifting Global Competitiveness: Patent Applications and Grants in Four Major Trading Countries," Business Horizons, 36, January-February 1993, 57-64.

  • Kotabe, Masaaki and Dale F. Duhan, "Strategy Clusters in Japanese Markets: Firm Performance Implications," Journal of the Academy of Marketing Science, 21, Winter 1993, 21-31.

  • Okoroafo, Sam C. and Masaaki Kotabe, "The IMF's Structural Adjustment Program and Its Impact on Firm Performance: A Case of Foreign and Domestic Firms in Nigeria," Management International Review, 33, no. 2, 1993, 139-156.

  • Kotabe, Masaaki, "Patterns and Technological Implications of Global Sourcing Strategies: A Study of European and Japanese Multinational Firms," Journal of International Marketing, 1 (1), 1993, 26-43.

  • Kotabe, Masaaki, "The Impact of Foreign Patents on National Economy: A Case of the United States, Japan, Germany, and Britain," Applied Economics, 24, December 1992, 1335-43.

  • Kotabe, Masaaki and Michael R. Czinkota, "State Government Promotion of Manufacturing Exports: A Gap Analysis," Journal of International Business Studies, 23, Fourth Quarter 1992, 637-658.

  • Czinkota, Michael R. and Masaaki Kotabe, "America's New World Trade Order," Marketing Management, 1 (3), 1992, 47-54.

  • Dubinsky, Alan J., Marvin A. Jolson, Ronald E. Michaels, Masaaki Kotabe, and Chae Un Lim, "Ethical Perceptions of Field Sales Personnel: An Empirical Assessment," Journal of Personal Selling and Sales Management, 12, Fall 1992, 9-21.

  • Kotabe, Masaaki, Alan J. Dubinsky, and Chae Un Lim, "Perceptions of Organizational Fairness: A Cross-National Perspective," International Marketing Review, 9 (2), 1992, 41-58.

  • Kotabe, Masaaki, "A Comparative Study of U.S. and Japanese Patent Systems," Journal of International Business Studies, 23, First Quarter 1992, 147-168.

  • Dubinsky, Alan J., Ronald E. Michaels, Masaaki Kotabe, Chae Un Lim, and Hee-Cheol Moon, "Influence of Role Stress on Industrial Salespeople's Work Outcomes in the United States, Japan, and Korea," Journal of International Business Studies, 23, First Quarter 1992, 77-99.

  • Dubinsky, Alan J., Marvin A. Jolson, Masaaki Kotabe, and Chae Un Lim, "A Cross-National Investigation of Industrial Salespeople's Ethical Perceptions," Journal of International Business Studies, 22, Fourth Quarter 1991, 651-670.

  • Kotabe, Masaaki and Dale F. Duhan, "The Perceived Veracity of PIMS Strategy Principles in Japan: An Empirical Inquiry," Journal of Marketing, 55, January 1991, 26-41.

  • Kotabe, Masaaki and Sam C. Okoroafo, "A Comparative Study of European and Japanese Multinational Firms' Marketing Strategies and Performance in the United States," Management International Review, 30, Fourth Quarter, 1990, 353-370.

  • Czinkota, Michael R. and Masaaki Kotabe, "Product Development the Japanese Way," Journal of Business Strategy, 11, November/December 1990, 31-36.

  • Kotabe, Masaaki, "The Relationship between Offshore Sourcing and Innovativeness of U.S. Multinational Firms: An Empirical Investigation," Journal of International Business Studies, 21, Fourth Quarter 1990, 623-638.

  • Kotabe, Masaaki and Janet Y. Murray, "Linking Product and Process Innovations and Modes of International Sourcing in Global Competition: A Case of Foreign Multinational Firms," Journal of International Business Studies, 21, Third Quarter 1990, 383-408.

  • Kotabe, Masaaki, "Corporate Product Policy and Innovative Behavior of European and Japanese Multinationals: An Empirical Investigation," Journal of Marketing, 54, April 1990, 19-33.

  • Kotabe, Masaaki, "Assessing the Shift in Global Market Share of U.S. Multinationals," International Marketing Review, 6, no. 5, 1989, 20-35.

  • Kotabe, Masaaki, "'Hollowing-Out' of U.S. Multinationals and Their Global Competitiveness," Journal of Business Research, 19, August 1989, 1-15.

  • Kotabe, Masaaki and Glenn S. Omura, "Sourcing Strategies of European and Japanese Multinationals: A Comparison," Journal of International Business Studies, 20, Spring 1989, 113-130.

  • Kotabe, Masaaki, "The Roles of Japanese Industrial Policy for Export Success: A Theoretical Perspective," Columbia Journal of World Business, 20, Fall 1985, 59-64.

  • Kotabe, Masaaki, "Changing Roles of the Sogo Shoshas, the Manufacturing Firms, and the MITI in the Context of the Japanese 'Trade or Die' Mentality," Columbia Journal of World Business, 19, Fall 1984, 33-42.

BOOK CHAPTERS

  • Kotabe, Masaaki and Janet Y. Murray, “Global Sourcing Strategy:  An Evolution,” in Jagdish Sheth and Naresh K. Malhotra, ed., Wiley International Encyclopedia of Marketing, forthcoming in 2010.

  • Kotabe, Masaaki, “The Globalization of Marketing,” in Hossein Bidgoli, ed., The Handbook of Technology Management, Hoboken, NJ: Wiley, forthcoming in 2009.

  • Kotabe, Masaaki and Crystal Jiang, “Contemporary Research Trends in International Marketing: The 2000s,” in Alan Rugman, ed., Oxford Handbook of International Business, 2nd ed., Oxford:  Oxford University Press, 2008, 447-501.

  • Kotabe, Masaaki, Janet Y. Murray, and Michael J. Mol, “Global Sourcing Strategy and Performance:   A ‘Fit’ versus ‘Balance’ Perspective,” in Jean Boddewyn, ed., International Business Scholarship: AIB Fellows on the First 50 Years and Beyond, New York:  Emerald Group Publishing, 2008, 259-277.

  • Kotabe, Masaaki, “Emerging Market,” in Timothy J. Wilkinson and Andrew R. Thomas, ed., New World Marketing, Westport, CT:  Praeger Publishers, 2007.

  • Kotabe, Masaaki, “Globalization Imperative in Marketing,” in Motofusa Murayama, ed., International Business and Managerial Culture (Kokusai Keiei to Keiei Bunka), Tokyo, Bunshindo, 2007, 199-226.

  • Kotabe, Masaaki, Janet Y. Murray, and Maneesh Chandra, “Outsourcing of Services by Service Firms:  An Empirical Investigation,” in Marc J. Schniederjans, Ashlyn M. Schniederjans, and Dara G. Schniederjans, ed., Outsourcing Management Information Systems, Hershey, PA:  Idea Group Publishing, 2007, 200-223.

  • Kotabe, Masaaki and Michael J. Mol, “International Sourcing Strategies:  Redressing the Balance,” in John T. Mentzer, Matthew B. Myers, and Theodore P.  Stank, ed., Handbook of Global Logistics and Supply Chain Management, London: Sage Publications, 2006, 393-406.

  • Kotabe, Masaaki and Michael J. Mol, Competitive (Dis)advantage of Outsourcing Strategy,”  in Alessandro Ancarani and Giovanni Pastore, ed., Sourcing Decision Management, Napoli, Italy:  Edizioni Scientifiche Italiane, 2005, 115-126.

  • Kotabe, Masaaki and Michael J. Mol, “A New Paradigm on Outsourcing and the Performance of the Firm,” in Michael A. Trick, ed., Global Corporate Evolution:  Looking Inward or Looking Outward?, Pittsburgh, PA:  Carnegie Mellon University Press, 2004, 331-339.

  • Kotabe, Masaaki, “State-of-the-Art Review of Research in International Marketing Management,” Chapter 1, in Subhash C. Jain, ed., Handbook of Research in International Marketing, Northampton, MA: Edward Elgar Publishing, 2003, 3-41.

  • Kotabe, Masaaki, “Global Sourcing Strategy and Sustainability of Core Competencies: Fundamental Differences between U.S. and Japanese Companies,” in Dietger Hahn and Lutz Kaufmann, ed., Handbuch Industrielles Beschaffungsmanagement (Handbook of Industrial Supply Management), 2nd ed., Wiesbaden, Germany: Gabler GmbH, 2002, 239-262.

  • Kotabe, Masaaki, "To Kill Two Birds with One Stone: Revisiting the Integration-Responsiveness Framework," in Michael Hitt and Joseph Cheng, ed., Managing Transnational Firms, Elsevier, 2002, 59-69.

  • Kotabe, Masaaki and Shruti Gupta, “Corporate Responses to the Asian Financial Crisis,” in Usha C. V. Haley and Frank-Jürgen Richter, eds., Asian Post-Crises Management: Corporate and Government Strategies for Sustainable Competitive Advantage, Macmillan Press, 2001, 17-33 (lead chapter for the rest of the book).

  • Kotabe, Masaaki, "Contemporary Research Trends in International Marketing: The 1990s," in Alan Rugman and Thomas Brewer, ed., Oxford Handbook of International Business, Oxford: Oxford University Press, 2001, 457-502.

  • Kotabe, Masaaki, "International Investment," in Burton S. Kaliski, ed., Encyclopedia of Business and Finance, vol. 2, New York: Macmillan Reference, 2001, 495-499.

  • Kotabe, Masaaki, "Trading Blocs," in Burton S. Kaliski, ed., Encyclopedia of Business and Finance, vol. 2, New York: Macmillan Reference, 2001, 853-858.

  • Kotabe, Masaaki, "Use of Secondary Data in International Business Research: Opportunities and Risks," a book chapter in Brian Toyne, Zaida L. Martinez, and Richard A. Menger, ed., International Business Scholarship: Mastering Intellectual, Institutional, and Research Design Challenges, Wesport, CT: Quorum, 2001, 158-179.

  • Kotabe, Masaaki and Aldor R. Lanctot, Jr., "The 'Depth' of the Japanese Market Orientation: A Comparison Across Ranks and Across Functions with U.S. Firms," a book chapter in Raj Aggarwal, ed., Restructuring Japanese Business for Growth: Strategy, Finance, Management, and Marketing Perspectives, Norwell, MA: Kluwer Academic Publishers, 2000, 309-321.

  • Kotabe, Masaaki, "Global Sourcing Strategy and Sustainability of Core Competencies: Fundamental Differences between U.S. and Japanese Companies," in Dietger Hahn and Lutz Kaufmann, ed., Handbook of Industrial Supply Management, Wiesbaden, Germany: Gabler GmbH, 1999,187-210.

  • Kotabe, Masaaki, "Re-Examining U.S. International Business Strategy (Amerika Kokusai Senryaku Saikoron)," in Motofusa Murayama, Managerial Multidimensionalism (Tagenshugi no Keieigaku), Tokyo: Bunshindo, 1998, 40-69.

  • Kotabe, Masaaki, "Global Sourcing Strategy: R&D, Manufacturing, and Marketing Interfaces," Chapter 5 in Paul Beamish, Allen J. Morrison, and Philip M. Rosenzweig, International Management, 3rd ed., Burr Ridge, IL: Irwin, 1997, 86-106.

  • Aulakh, Preet S., Masaaki Kotabe, and Arvind Sahay, "Trust and Performance in Cross Border Marketing Partnerships: A Behavioral Approach," in Paul W. Beamish and J. Peter Killing, Cooperative Strategies: North American Perspective, San Francisco: New Lexington Press, 1997, 163-196.

  • Kotabe, Masaaki, "Global Sourcing Strategy in the Pacific: U.S. and Japanese Multinational Companies," a book chapter in Gavin Boyd, ed., Structural Competitiveness in the Pacific: Corporate and State Rivalries, Brookfield, VT: Edward Elgar Publishing Co., 1996, 215-239.

  • Kotabe, Masaaki, "Murayama Vision of International Business and Myself," in Mugen-En no Sozo: Murayama-gaku no Kensho (Creating Eternal Links: Testing the Murayama School of Thought), Tokyo: Bunshindo, 1995, 126-131.

  • Kotabe, Masaaki, "Global Sourcing Strategy," a book chapter in Paul Beamish, J. Peter Killing, Donald J. Lecraw, and Allen J. Morrison, International Management, 2nd ed., Burr Ridge, IL: Irwin, 1994, 87-104.

OTHER PUBLICATIONS

  • Kotabe, Masaaki and Ram Mudambi, “Global Sourcing and Value Creation:  Opportunities and Challenges,” Journal of International Management, 15 (2), 2009, 121-125.

  • Kotabe, Masaaki, “Finding the Right Services Supplier,” Microsoft Executive Circle, http://www.microsoft.com/business/executivecircle/, January 2006.

  • Kotabe, Masaaki, “Global Security Risks and International Competitiveness,” Journal of International Management, 11 (December 2005), 453-456.

  • Kotabe, Masaaki and Munir Mandviwalla, “Information Technology and International Business: Theory and Strategic Development,” Journal of International Management, 11, June 2005, 119-123.

  • Kotabe, Masaaki, “The Global Brand Face-off: Should Espoir Take its Branding Initiative Global - A Commentary,” Harvard Business Review, 81, June 2003, 46.

  • Kotabe, Masaaki and Janet Y. Murray, "Global Sourcing of Services," AMA Global Marketing SIG Research Issue, February 2003.

  • Kotabe, Masaaki, "How Far Can Services Globalize?" Oxford Analytica, January 7, 2003.

  • Kotabe, Masaaki, “Using Euromonitor Database in International Marketing Research,” Journal of the Academy of Marketing Science, 30, April 2002, 172-175.

  • Czinkota, Michael R. and Masaaki Kotabe, “New Dawn for Marketing in Japan,” Japan Times, March 4, 2000, p. 19.

  • Czinkota, Michael R. and Masaaki Kotabe, “New Opportunity Dawns in the Japanese Market,” Journal of Commerce, March 1, 2000, p. 6.

  • Kotabe, Masaaki and Carlos Arruda de Oliveira, “Supplying Multinational Organizations: Opportunities and Recommendations for Developing Country Enterprises,Executive Forum on National Export Strategies, UNCTAD, International Trade Center, 1999.

  • Kotabe, Masaaki, “Don’t Underestimate Japan,” Journal of Commerce, February 19, 1999, p. 5A.

  • Kotabe, Masaaki, “The Four Faces of the Asian Financial Crisis: How to Cope with the Southeast Asia Problem, the Japan Problem, the Korea Problem, and the China Problem,” Journal of International Management, 4 (1), 1998, 1S-6S.

  • Kotabe, Masaaki, “Revisiting the Essence of Capitalism and its Role on Economic Growth,” Thunderbird International Business Review, 40 (4), 1998, 433-439.

  • Kotabe, Masaaki, “Internationalizing Doctoral Education in Business,” Journal of International Marketing, 6 (1), 1998, 133-140.

  • Kotabe, Masaaki, “Relentless: The Japanese Way of Marketing: A Book Review,” Journal of Marketing, 61, April 1997, 95-97.

  • Kotabe, Masaaki and K. Scott Swan, “The Role of Strategic Alliances in High-Technology New Product Development,” Journal of Product Innovation Management, 13, May 1996, 266.

  • Kotabe, Masaaki, “Currency Crisis in Mexico and its Consequences,” Japan Productivity Center International Business News, April 1995, 1-2 (in Japanese).

  • Kotabe, Masaaki, “Mexico: One Year After the NAFTA,” Japan Productivity Center International Business News, January 1, 1995, 3-4 (in Japanese).

  • Kotabe, Masaaki, “What is Japanese Competition?: The European Perspective,” Japan Productivity Center International Business News, October 1, 1994, 9-10 (in Japanese).

  • Kotabe, Masaaki, “Global Sourcing Strategy,” RAE Light, Revista de Administração de Empresas de EAESP/FGV, São Paulo, Brazil, May-June 1994, 24-26 (in Portuguese).

  • Kotabe, Masaaki, “Recent Developments in the U.S. Sun Belt Economy,” Japan Productivity Center International Business News, July 1, 1994, 1-3 (in Japanese).

  • Kotabe, Masaaki, “Mexican Economy and its Foreign Direct Investment Environment, Part 4: The NAFTA and A Day After,” Japan Productivity Center International Business News, April 1, 1994, 3-4 (in Japanese).

  • Kotabe, Masaaki, “Mexican Economy and its Foreign Direct Investment Environment, Part 3: Economic and Labor Environment,” Japan Productivity Center International Business News, January 1, 1994, 3-4 (in Japanese).

  • Kotabe, Masaaki, “Mexican Economy and its Foreign Direct Investment Environment, Part 2: Recent Trends in Maquiladora Operations,” Japan Productivity Center International Business News, October 1, 1993, 3-4 (in Japanese).

  • Kotabe, Masaaki, “Mexican Economy and its Foreign Direct Investment Environment: Part 1: Overview,” Japan Productivity Center International Business News, July 1, 1993, 1-2 (in Japanese).

  • Kotabe, Masaaki, “International Marketing: An Annotated Bibliography,” Journal of International Marketing, 1 (3), 1993, 110-114.

  • Czinkota, Michael R. and Masaaki Kotabe, “Being More Like Them,” The Asian Wall Street Journal Weekly, July 12, 1993, p. 6B.

  • Kotabe, Masaaki, “The New Administration and A New Prospect for Hi-Tech Industries in the United States,” Japan Productivity Center International Business News, April 1, 1993, 3-4 (in Japanese).

  • Gilly, M. C., F. R. Dwyer, T. W. Leigh, A. J. Dubinsky, M. L. Richins, D. Curry, A. Venkatesh, M. Kotabe, R. R. Dholakia, and G. E. Hills, eds., Enhancing Knowledge Development in Marketing, Chicago: American Marketing Association, 1991.

  • Kotabe, Masaaki, “Development of a Systematic Approach to the Promotion of Missouri Manufacturing Exports,” in Missouri Policy Choices, Kimberly L. Kempf, J. Fred Springer, G. Ross Stephens, and David J. Webber, eds., University of Missouri System, 1991, 110-132.


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