Research & Publications Current Projects Other InformationEvolutionary Behavioral Economics & Decision Making Explorations of escalation of commitment, foraging theory, managerial & consumer decision making.
Improving Workplace Performance & Working Conditions
Experiments and applications in behavior analysis in organizations (a/k/a OBM), human services, drug treatment and with under-represented populations.Technology & BehaviorStudies of behavior/technology interactions, virtual work & e-collaboration, education & training applications.
Decision Lab
Experimental analysis of sunk cost effects in desinion making including investing, political campaigns and online dating
Transitivity in choice / marriage & housing markets
Additive?? effects of sunk cost and equivocality on escalation of commitment
Delay discounting in consumer and financial decisions
New methods for determining delay discount functions
Behavioral finance
Foraging analysis of decision making in consumer and IC decisions
Outside The Lab
Virtual collaboration & consultation
Intelligent agent applications in education
Employee preferences for rewards
Increasing healthy food choices in the workplace
Books
Donald Hantula & Victoria Wells (forthcoming). Consumer behavior analysis: (A)rational approach to consumer choice. London, UK: Taylor & Francis.
Courses Spring 2013
Industrial/Organizational Psychology
Applied Behvaioral Economics (Undergrad & Grad)Editorial Boards
Journal of Organizational Behavior Management
Associate Editor
Co-editor (with Vickie Wells) special issues on Consumer Behavior AnalysisPsychology & Marketing
The Psychological Record
International Journal of e-CollaborationThe Journal of Social Psychology
past Executive EditorAddresses & Awards
CalABA/OBM Network, February 2013
SIOP, April 2013
Association for Behavior Analysis-International, May 2013
Columbia University School of Medicine, Feb. 2012
Award for Extraordinary Service to the McNair Scholars Program, Oct. 2011
Education
B.A. Emory University
M.A., Ph.D. University of Notre Dame